Reimagining the Grocery Aisle: Driving Growth for Consumer Packaged Goods Brands
The CPG landscape is changing fast.
Consumer expectations are shifting, and so are people’s purchasing habits. Overall demand for groceries is up.
Still, global supply chains continue to suffer slowdowns and delays, and record inflation is impacting grocery prices.
The effects of today’s events can be felt in every grocery aisle, and traditional retail outlets are where most people still shop. It’s more important than ever to maximize the value of every square inch of shelf space in order to ensure efficiency and meet customers’ needs.