Author: Your TechCFO

Consumer behavior has changed considerably in one generation. The advent of the internet has accelerated the rate of innovation and in turn has educated consumers to increase their service expectation levels. This holds true across the majority, if not all sectors of the economy.

Subscription billing. Say those words, and people may start to snore. But if you understand how the subscription economy really operates, you know that subscription billing has implications for your entire business.